How it all started

Back in the day, I remember accompanying my mom to jewelry shopping. For as long as I can recollect the stores always had the heavy, traditional grand designs, which weren’t my piece of cake. This made me reluctant and picky about gold jewelry and when I couldn’t find pieces to my liking, ultimately I decided gold jewelry just isn’t for me. But I began to realize the problem is not with gold it’s with the unavailability of innovative and simple designs. This paved the way for the inception of Golds-myth.